The International Golf Travel Market will take place in Cannes, France, from the 11th to the 14th of December. Undoubtedly, the most important world event in the golf industry.
The history of this remarkable meeting goes back to the 80s. The first edition was held in London and was attended by more than 350 exhibitors and 7,753 visitors.
Since then, the event has gone through various cities around the world and its impact on the global golf market is remarkable. International Golf Travel Market is a luxury showcase for destinations to present the best of their courses, hotels and services.
What does it consist of?
The IGTM helps create opportunities for industry experts to get in touch, share, learn and create new connections to boost future business. This event allows professionals to find new business opportunities that lead to a better golf industry.
There will be more tan 1200 exhibitors and buyers to attend IGTM this year.
The potential business volume is gigantic. 98% of the operators usually find new customers. For example, in 2015 agreements were closed for more than 9.5 Million Euros.
Who will be attending the IGTM?
Among the exhibitors are Hotels, companies specialized in Golf Marketing, Tour Operators, Resorts, and, naturally, golf courses. They come mainly from Europe, 75%, but the presence of new markets such as Africa, Asia and Oceania is on the rise.
A golden opportunity for Mallorca
The IGTM offers a unique opportunity to show the best of Mallorca to the world. During the event it will be possible to close new business and generate new sales, at the same time it is an important occasion to gather valuable information about the current golf market worldwide and find new competitive factors.
Mallorca will be presented at the IGTM 2017 with its best golf courses and services.
Located in a privileged location in the middle of the Mediterranean, Mallorca has become one of the favorite destinations for golf players in Europe. The excellent air connections with the rest of the continent play in its favor at a competitive level. We must also emphasize the long tradition of golf that the island has. The first golf course on the island was opened in 1964, and since then the number and quality of courses has been increasing.
The Golf Course Association of Mallorca has 19 excellent golf courses, all of them located less than one hour by car from Palma airport.
Mallorca also stands out for a complete gastronomic, cultural and sports offer and for a mild climate throughout the year.
Mallorca Golf Island will be located at the stand M61, and this time it has received the invaluable support of the Fundació Mallorca Turisme, a foundation dedicated to the tourism promotion of the Island.